Monday, September 26, 2011

Review: My World 2.0 Promo Single #1 - "Never Let You Go"

Song: "Never Let You Go" (Promo Single #1)
From Album: My World 2.0
Release Date: March 2, 2010
After last week's review of the extremely catchy and uber successful "Baby," let's keep the My World 2.0 train moving along. Today, it's time for the first promotional single from the full-length album, "Never Let You Go."

Even though it technically wasn't an official single, it was still a promotional single, meaning the song was used to promote the album. And it does have importance, because it was the song released closest to the album release date; only 17 days before.

Justin Bieber came off a successful EP with My World the previous fall, and his biggest single to date just a month and a half before "Never Let You Go." So really, in a way, it didn't really matter what song he put out to promote the album with; he had already solidified himself as a bonafide star. Tween and teen girls everywhere were already on board and willing to listen to whatever he had to put out. And I'm sure the record execs wanted to make sure that the absolute best songs were saved for official singles later on (i.e. "Somebody to Love" and "U Smile"). So what does that leave us with? Granted, I've only heard about four of the songs on the album. So as of right now, I'm sure if there would have been a better song or not to promote with.

But having said that, "Never Let You Go" is a pretty good song. The main reason is in the lyrics, yet again. The continuous pattern here of songs about girls just keeps going on and on, doesn't it? A coincidence, perhaps? Kidding.
The best lyric in terms of the beat of the song is here: "It's like an angel came by and took me to heaven." Out of the whole song, that part really stands out; the mix of the words with how it's interpreted is great. Another standout part is this: "Let the music blast, we gon' do our dance." I focus on this one as well because this particular lyric does remind me a little of the beat of some of Justin's upbeat teen pop songs, where you have the vocal emphasis on the start of "music" and on "do." I've mentioned in previous reviews how doing those bounces, as I like to call them, catch my attention.

Even though the song isn't about this, what I took note of was, "Bring the doubters on, they don't matter at all," because it's almost like he's calling out his critics here. The "doubters" are his critics, but they don't matter. What does matter is the girl referred to in the song, and the girl is a metaphor for his fans. The critics don't matter, but the fans do. Am I going out on a limb here with this metaphor? Anybody?...

The music video for "Never Let You Go" reflects the slowness of the song (and I don't mean slowness in a bad way). There's no fast pumping beats or anything like that, and the video mirrors that, taking on that ballad-y nature. It's a love song, pure and simple, and video successfully brings that to life.
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Exactly 17 days after "Never Let You Go," My World 2.0 was released. And so, that means next week's review will be Part 1 of Bieber Guy's My World 2.0 Review.

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Bieber Guy My World Reviews: "One Time" (Updated) / "One Less Lonely Girl" / "Love Me" & Favorite Girl" / My World EP

Bieber Guy My World 2.0 Reviews: "Baby"

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